GERMANY CLEAN

LATE 2024 CAMPAIGN

 MARKETING

STRATEGY

After analyzing the SMILE CENTER brand, we designed a proposal based on the stages of the marketing funnel to create campaigns on the Google Search platform (search engine).


 FIRST STAGE: STARTUP

BRAND IDENTITY AND GUIDELINES

We’ll start by creating the brand’s corporate identity for its different social networks and platforms, so everything is consistent and in tune with the brand’s messaging and look and feel.


WHAT WE’LL DO

CORPORATE IDENTITY

  • Color palette
  • Brand line
  • Typography
  • Logo design/redesign
  • Slogans


✨SMART WEB PAGE

  • Smart platform, hosting, and domain for one year.
  • Website design and structure.
  • SSL security certificate implementation (secure browsing)
  • Up to 3 sections.
  • AI chatbot for lead generation.
  • Tag Manager and Google Analytics implementation.
  • Links to social media and WhatsApp Business.
  • Responsive Website.
  • Updates and optimization included.


IMAGE PRODUCTION | PRODUCT SHOOT

  • Product photography for stock.
  • Product and facility photography for stock.

This content will be used to populate the website and social media during this and the following stages of the strategy.


SECOND STAGE: PERFORMANCE

QUALIFIED LEAD GENERATION✨

Your customers are looking for you.

When people search for your business using relevant keywords on Google, you may appear among the top results.

 

WHAT WE’LL DO

MARKETING STRATEGY

We’ll create ads in Google Search. When someone searches for you using the keywords you choose, your ads will appear and they’ll be taken to the site. This will take you to a SMART PAGE✨® where the CHAT BOT will capture lead (potential customer) information 24 hours a day, 365 days a year.

↓Turn up the volume! ↓

RECOMMENDED STRATEGY CHANNELS


Google Ads



  • Platform-level budget optimization.
  • Advertising account setup.
  • Segmentation | Buyer persona | Target audience

*RECOMMENDED MINIMUM MONTHLY PLATFORM SPEND $10,000

CAMPAIGN TIMELINE


STAGE 1 (START UP): $8,500 MXN  (one-time payment) 

 STAGE 2 (PERFORMANCE): ---  (monthly)

INVESTMENT

AD SPEND: *RECOMMENDED MINIMUM MONTHLY INVESTMENT PER PLATFORM  $10,000

⚡️⚡️⚡️⚡️⚡️⚡️⚡️⚡️⚡️⚡️

FREQUENTLY ASKED QUESTIONS

  • What exactly does Rockstar do?

    ROCKSTAR is a creative marketing agency focused on creating digital content planned specifically for each platform or social network. We also create measurable video marketing campaigns focused on the specific goals of each brand or business, directing your brand’s traffic to your ideal customer through digital tools and thanks to Rockstar’s partnerships with Google, Youtube, Instagram, Facebook TikTok.

  • What do I need to do if I want a VIDEO MARKETING strategy for my brand, company, or business?

    Just contact us via WhatsApp or email to schedule a video call for a video marketing CONSULTATION for your brand or business.


    Woooow! You're one step away from becoming the Rockstar of your business!

  • Will I be in touch with someone who can walk me through everything about my video marketing campaigns?

    Absolutely. Once you sign up for Rockstar’s services, we’ll assign you an Account Manager who will provide you with a monthly campaign report. We’ll use this data to make daily improvements, monitoring and verifying that your campaigns are performing, optimizing your budget, and making updates to provide better service.

  • Is there a minimum contract term?

    For a marketing campaign to start delivering results, it must go through different learning stages so data can be measured and collected. Therefore, it takes at least 3 months for a campaign to start delivering results.

  • Do I own the social media accounts created for my brand?

    Yes, all social media accounts are entirely yours after the contract ends.

  • Do I have to come up with the content and campaign ideas myself?

    Not necessarily. We’ll plan your brand’s marketing strategy together, with both teams working hand in hand, and come up with the ideas as a team.

  • Does the investment in creating content for my social media include paid advertising on the platforms?

    No. The minimum investment for each platform is $5,000 MXN, since a lower investment won’t deliver any positive results.

  • Once I hire ROCKSTAR, how long will it take for my website to be ready?

    Once we have all the information, content, and creative assets, website delivery will take 15 business days.

  • What happens to my website if I no longer want to work with Rockstar when the contract ends?

    The contract for ✨SMART WEB PAGES is annual, so if you ended your contract with Rockstar and your year of service is not yet complete, it will remain active. At the end of the annual term, you can renew or cancel it.

ARE YOU READY

TO BE

ROCKSTAR?